Who we are

Our team

A small team focused on Shopify and e-commerce. We combine development, strategy, and growth so your brand can scale without the overhead.

Anthony Severo

Founder / CEO

Anthony leads strategy and client partnerships at Inclined. With a background in e-commerce operations and store growth, he focuses on aligning technical builds with business outcomes so brands can scale predictably.
Evan Westendorf

Director of Operations / Senior Developer

Evan runs day-to-day operations and leads Shopify development. He builds and optimizes storefronts, custom apps, and integrations so brands keep margin and conversion front and center—without the overhead of a large agency.
Alison Helf Bechdol

Digital Strategy

Alison leads digital strategy and analytics. She specializes in analytics, tag management, event tracking, paid and social advertising, and content—with proven experience across B2B and B2C, from education to e-commerce and every CMS in between. She focuses on GA4, Google Tag Manager, and KPI planning so client data and campaigns are set up to scale.
Mike Fieri

AI & Integration Specialist

Mike drives Inclined’s AI and integration practice—evaluating tools, streamlining workflows, and connecting storefronts with the systems that power growth. He helps brands adopt automation and AI in ways that actually move the needle.